Exhibition Preparing Part 1

Exhibition Preparing

Participating exhibitions is becoming an important tool to develop new customers and new markets.  Exhibitors can gain more trust from new customers when first meet at exhibition.  Exhibitors can also meet existing customers to ensure more stable business relationship.

Here are 10 steps to prepare an exhibition, even these are brief but important.

(1)   Information collection

More information can help a company to confirm if an exhibition is valuable or suitable for a company.

(2)   Apply for becoming an exhibitor

There are 2 ways to become an exhibitor

- Apply to organizer: Send application to organizer directly.  Cost may lower than the 2^nd method, but you have to check deadline of each step and read exhibitor manual carefully.

- Apply to agent: Most agents will help exhibitors to complete the whole process, it is a easy way to participate an exhibition.

(3)   Remit participation fee

It is easy but very important step, if you forget to remit it before deadline, you may be disqualified from organizer.  Almost all organizers ask “full amount remittance” into their account, all banking charges are bearing by exhibitor.

(4)   Confirm booth location

Location is an important factor to affect how your business will be.  The best location of booth is at the main aisle, main entrance or close to elevator.  Most people will go through these areas and they are potential business opportunities.

(5)   Booth construction

Different type of booth construction:

- Ground booth

- Island booth

- One-side open booth

- Two sides open booth (corner booth)

Confirm booth type firstly, then decide if you need a booth designer or not.  You will need a designer to design your booth if you choose ground booth or island booth.  One side or 2 sides open booths are system booth, they have basic construction already (as picture), you can just order extra equipments.

According to different products and location, you have to order different extra equipments which can display your products perfectly.

If you would like to know Syncmen more, you can look up the websites as below:

Visit Taiwan Trade:  https://syncmen.en.taiwantrade.com/

Our Web: http://www.syncmen.com.tw/

Facebook: https://www.facebook.com/Syncmen.paper.packaging/