Thursday, June 21, 2018

Exhibition Preparing Part 2


Exhibition Preparing Part 2

And this time, let's continue! 

(6)   Schedule arrangement
The most convenience way is joining exhibitor tour group with travel agent, this is better for exhibitors who are the first time to participate exhibition.
You can plan your trip by yourself to save money.  Exhibition organizer cooperates with some hotels and usually has special offer for public transportation, visiting official website to get more information and benefit.  



(7)   Apply for exhibitor’s badge
Quantity of exhibitor’s badge is depending on size of booth, it is usually 2 badges for 9 SQM booth.  Sending application to organizer if need more badges, but extra badges are usually not free.

(8)   Invitation letter & Entry voucher to customers
Calculate how many customers you will invite for the exhibition, then apply for entry vouchers from organizer.  It is usually a set of voucher code, visitors have to redeem it before their entry.
Send invitation letter and voucher code to your customers as early as possible, customers can have enough time to arrange their travel also don’t forget to explain how to redeem the vouchers.

(9)   Prepare and deliver business cards, samples and catalogs
Business card, sample and catalog is very very important tools at the exhibition.
Just send part of samples and catalogs to hotel before opening day of exhibition and hand carry part of these tools by your side.  It can ensure that you can have tools to develop customers on the first day.



(10)   Set up booth
If you are not machinery company, the set up day is usually the day before opening day.  The first thing is confirming everything is same as contract when you arrive at booth, all equipments are correct and at right place.  Quality of all displayed samples must be nice and at proper place.  Stick posters on the wall, attractive posters can catch visitor’s eyes and increase chance of knowing new customers.

More preparation brings more successful.
Making good impression to every customer who steps into your booth, they mean an opportunity of business.

If you would like to know Syncmen more, you can look up the websites as below:
Visit Taiwan Trade:  https://syncmen.en.taiwantrade.com/


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